The Genesis is our refined take on a true original. Rooted in classic single-cut design, it captures the unmistakable clarity, punch, and simplicity that defined a generation of music — then elevates it through modern, player-driven refinement.

Every detail is thoughtfully reconsidered: improved ergonomics, enhanced playability, and carefully selected components that deliver greater consistency, comfort, and tonal balance than the factory standard. The result is a guitar that feels instantly familiar, yet unmistakably more refined.

The Genesis serves as a rock-solid foundation for personalization — a classic platform reimagined to perform at a higher level, tailored to the needs of today’s working musician.

Built to Order - Every guitar is built to order. We do not produce inventory or stock models—each instrument is crafted specifically for its owner, allowing us to focus on precision, consistency, and personal detail throughout the build.